Choosey Chicks
Choosey Chicks is comprised of, you guessed it, Chicks. This is their story.
In 2006, the three Chicks began their discussion on the importance of making positive choices. All were
determined to get the message out that from an early age, girls have choices. And women of ALL ages
can be empowered by the choices they make throughout their life!
THE FIRST CHICK, Jessie Harrison, came from a background in the apparel industry and thought that
there was no better way to make this statement than to wear it.
THE SECOND CHICK, Sara Cook, with a background in fashion design, immediately named the company
Choosey Chicks and worked on their "vision".
THE THIRD CHICK, Pamela Goldberg, is a graphic designer and worked around the clock to produce the
original graphics for the newborn company.
All instantly took to heart the message and the need to get it out quickly and effectively. There were
many meetings in the Henhouse, and countless hours networking. The three chicks, very skilled and
always delighted by the shopping experience, decided that high end graphics on quality apparel would
best carry the message that we are all responsible for our own choices.
THE POWER OF POSITIVE CHOICE LIES WITHIN YOUR HEART- BE CHOOSEY.
MISSION STATEMENT
Some choices are inconsequential and others are defining moments. Our company is founded on the premise that you can choose the positive over the negative. We believe no matter how small or large the choice, you can make a difference in your life an those around you. You can brighten someone's day, lend a helping hand or save a life. The power of positive choice lives within each of our hearts. It is our hope that positive message will start a chain reaction of positive choice everywhere.
VISION STATEMENT
The power of positive choice lies within your heart - be choosey.
PRIMARY MESSAGE
Choosey Chicks is based on the idea that the power of positive choice is an empowering way to live.
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